КОНФЕРЕНЦІЇ ВНТУ електронні наукові видання, Сучасні тенденції розвитку фінансових та інноваційно-інвестиційних процесів в Україні (2022)

Розмір шрифта: 
ACHIEVING COMPETITIVE ADVANTAGE THROUGH BUSINESS SUSTAINABILITY STRATEGIES
Юлія Олександрівна Лазаренко

Остання редакція: 2022-02-17

Анотація


The paper aims to clarify the concept of sustainable competitiveness in the business context and define the main focus areas of strategic sustainability management at the firm level. Based on a literature review a conceptual framework for strategic sustainability management of modern companies is presented, which includes key drivers and organizational factors that should be taken into account to embed efficiently the sustainability strategies into the business practice. The proposed managerial applications can be conceptualized at the firm level as a business model which is oriented towards the achievement of competitive advantage, long-term value creation, and enhancing corporate sustainability performance.


Ключові слова


sustainability; sustainability strategy; strategic sustainability management; competitive advantage; corporate responsibility; value creation

Посилання


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Повний текст: PDF